Helping Brands Identify, Unlock and Commercialise Their Purpose

Communications mastery. Creative verve. Industry Insight. Meet the Make Honey team.

Hello

Who We Are

Make Honey is an award-winning communications agency that creates impact for brands. Our clients grab attention and secure sales through PR, content and social-first campaigns.

We are an agency fuelled by purpose, driving change with every campaign. Our team is committed to actions that support achievement of the UN Sustainable Development Goals.

Our Team

Diversity is in Make Honey’s DNA. We are an inclusive agency that celebrates, educates, and holds team members accountable to its inclusive standards. Led by CEO Mark Terry-Lush, who has 20+ years’ experience leading PR and content marketing campaigns in different markets, our award-winning team is embedded in media cultures, in the EU, UK, US and across the globe.

Our Culture

Make Honey’s celebration of diversity extends to work. We believe in building a life around a career, not the other way around. Whether you’re a working parent, carer, or have a side hustle, our culture is based on autonomy and freedom, where talent is encouraged to challenge themselves, learn new skills and develop the career they want.

HOW WE WORK

Honey is a full-service communications agency. We create value propositions and help brands unlock and commercialise their purpose.  With our creative and media strategy approach we deliver campaigns through public relations (PR), on- and offline advertising, events, social media and influencers.  Our standalone services cover advertorials, whitepaper production and case study writing, podcast and video production.

We use a variety of KPI metrics depending on the campaign goals, with most clients wanting awareness that leads to demand and impact in terms of demand and lead generation, conversions, media coverage, and more. We provide bespoke reporting and analysis to ensure you’re getting the results you’re looking for.

We start with a deep dive into your commercial goals, product KSPs, key people, target audiences, and competitors. Based on that research, we develop a customised communications strategy that integrates PR, events, social media and content marketing to achieve your specific objectives.

We have experience working with a variety of industries, including consumer electronics – smart home, audio, phones, watches, wearables, medical and wellbeing technologies – B2B cloud computing, gaming and SaaS. A background in tourism, lifestyle goods and services and sports sponsorships enable us to think laterally about the impact of the intersection of popular culture and technology.

While some results like social media engagement may be seen within a few weeks, more long-term metrics such as brand awareness, PR and advertising placements and SEO-driven traffic typically take a few weeks or months. We focus on both short-term wins and sustainable, long-term growth.

Our team is always up to date on the latest marketing trends, platform and algorithm  updates, innovations and best practices. We attend and speak at conferences, are guest lecturers at various universities, participate in webinars, and collaborate with experts to ensure that our thinking is always ahead of the curve.

PR focuses on building and maintaining awareness, trust and a positive public image through media relations, press releases, and reputation management. Social media marketing leverages platforms like Meta, Instagram, Facebook, X, LinkedIn, and TikTok to engage with audiences. Content marketing involves creating valuable, relevant content (whitepapers, videos, graphic design) to attract and convert customers.

We work with creators and influencers who align with your brand values and target audience. We help identify the right influencers, negotiate partnerships, and create campaigns that drive engagement and brand awareness. We also measure the impact of influencer partnerships to ensure ROI.

We work closely with you, with regular video and face to face communication, strategy sessions and monthly Client Satisfaction feedback. You’ll have a dedicated account manager who will be your main point of contact, but the senior team are very hands on and always available.  We believe in transparency and collaboration to ensure your goals are always front and centre and as a team we’re invested in continuous improvement.

Our pricing varies depending on the scope of services required, campaign complexity and duration. We offer flexible project and retainer packages to suit businesses of all sizes. We provide a proposal after a consultation to discuss your needs and budget.

We Learn From the Best

Monthly client satisfaction scores don’t just hone our client services, campaign and content delivery, they help us achieve our goal of becoming the perfect agency for every client we work with. Structured feedback enables us to continuously tailor our services and improve our PR and content creation, that’s how we have progressed from Agency of the Year over several years to winning regularly at Cannes Lions, Effies and Eurobest.