At CES 2023, ASUS unveiled its brand-new 3D OLED technology laptops. In the lead up to the event, we needed to drive interest, excitement and anticipation for the technology and secure coverage across key tier 1 and tier 2 media.

We used teaser content as part of our media relations engagement with technology and lifestyle media, which saw us secure talkability around ASUS’ big reveal and drove consumer interest.

We reached over 180 million people with 24 pieces of coverage across key technology and lifestyle media, including MailOnline, Sky News, Tech Advisor, Pocket-lint, and more.