Thanks to Make Honey’s media contacts, 19 journalists agreed to demo the fitness service. As a result, 22 pieces of coverage were published across technology, fitness, lifestyle and business media including Engadget, TechRadar, Men’s Fitness, Gadgets and Wearables, GadgetsBoy and Geekanoids, GQ Magazine, SlashGear, T3, Sunday Times and CNET. In total, Honey generated 260 stories including Bloomberg, Morningstar, Ask.com, Financial Post and Digital Journal.
We secured three CEO profile stories in Men’s Fitness, StartUps Magazine and Just Entrepreneurs, firmly establishing Wondercise as thought leaders in the FitTech industry.
Through creative copy and upbeat, on-trend videos, Wondercise gained the approval of audiences across the globe and built a reputation as a wearable unlike anything else offered on the market. In three months Honey increased Wondercise’s audience on Instagram by 1661 percent, reaching almost one million people per post and creating a loyal community of fitness enthusiasts.
“The Make Honey team is incredibly efficient and professional. Everything is managed well and provided on time.” Lilian C., International Media and PR Manager, Wondercise.